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Central to Aranda’s practice are her involvement with circulation mechanisms and the idea of a “poetics of circulation”, her interest in science-fiction, space travel and zones of friction, the possibility of a politicised subjectivity through the perception and use of time, and the notion of power over the imaginary. Julieta Aranda’s work spans installation, video and print media, with a special interest in the creation and manipulation of artistic exchange and the subversion of traditional notions of commerce through art making. As a co-director of online platform e-flux with Anton Vidokle, Julieta Aranda has developed the projects Time/Bank, Pawnshop, and e-flux video rental, all of which started in the e-flux storefront in New York, and traveled to many venues worldwide.